Forklifts, access equipment and cranes built to perform in tough Australian conditions - engineered for reliability, safety and uptime and priced to challenge an industry that’s been charging too much for too long.
BLUE Material Handling is an Australian-based company built from market study, not tradition. We analysed how equipment is actually used on Australian job sites and where existing brands fall short. What we built is a smarter alternative: reliable, commercial-grade equipment with real innovation and honest pricing.
Total visibility, total control. The BLUE Advanced Tele Camera 360° system gives operators a full-surround view, eliminating blind spots and guesswork for safer, smarter forklift operation.
Avoid accidents. Protect people and equipment.
Only authorised operators can drive the machine. BLUE’s facial identification technology ensures secure, seamless access while preventing untrained or unauthorized operation.
Stop misuse. Ensure safety and accountability.
Reversing forklifts are safer than ever. BLUE DOT projects a bright blue warning light behind the forklift, alerting pedestrians and workers even in noisy or low-light environments.
Prevent collisions. Keep everyone on site safe.
From forklifts to cranes, our team helps you cut through complexity and choose the right handling solution for your operation. With practical advice and real industry insight, we match you with equipment built to perform, reduce risk and keep your business moving.
